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Are Ad Frauds „Included” In Internet Marketing Costs?

How has the online advertising market changed in Poland in years 2014-2021? Analysis based on IAB Polska / PwC AdEx reports

User consents - why are they so important and how to collect them?

How can fake accounts, profiles and news harm your business?

BOT increasing sales? Meet SALES BOT, which effectively saves abandoned shopping carts!

Geolocation Ad Frauds

Impression fraud, Data fraud, Conversion fraud, Attribution fraud - how are the different types of advertising fraud different from each other?

Get Paid To Action websites - how publishers get poor quality traffic